Every launch gets a guided
tour, not a changelog.

Describe the tour in a sentence when you ship. The next person to open that page hears what changed, sees it pointed out on their own screen, and tries it before they move on.

Three moments a changelog never survives. 

The post goes out, the feature sits there, and the people it was built for never find it. A tour lives in the product instead, and keeps working long after the announcement scrolls away.

  1. Ship day

    The announcement lands in an inbox

    Write the tour in a sentence when you ship it. The next person to open that page hears what changed, sees it pointed out on their own screen, and tries it before they move on.

  2. The week after

    Usage does not move

    Barkan offers the tour where the feature lives, to the people who were going to walk past it, instead of hoping they read the email.

  3. A month later

    Everyone who arrived after the launch

    A launch tour does not expire with the news cycle. New signups still get shown what you shipped, in the order it makes sense to them.

Four steps. No flow builder. 

Four steps. No flow builder. 

It runs on top of the product you already shipped. No flows to draw, no selectors to pin, nothing to rebuild after your next release.

  1. 01

    Paste one script tag

    One line in your product and it is live. It shows up only on the pages you allow, and nowhere else.

  2. 02

    Give it what you know

    Connect the docs you already have, or your codebase so Barkan documents the product itself. That is what it answers from when a new user interrupts the tour.

  3. 03

    Describe the tour

    “Walk them through creating their first project, then show where to invite a teammate.” That is a whole tour. Add one call at signup and each company gets one of its own.

  4. 04

    Read what came back

    Per tour: who was offered it, who started, who finished. The questions your docs couldn't answer are your next tour.

“The best onboarding was always a person walking you through your own account. It never scaled past the biggest customers. Now it does.” 

Gabriel Lancelot

Co-founder, Barkan

Gabriel Lancelot, co-founder of Barkan

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