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An account executive for every customer.

Barkan embeds an AI account executive inside your SaaS. It knows your product, shows users the way with a live cursor, acts for them, and proactively drives activation and expansion. No rebuild required.

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Knows. Shows. Acts. Watches.

The four behaviors of a great account executive, built into your product.

Knows your product end to end

Barkan understands the live rendered interface, your workflows, and your docs — so every answer is grounded in what the user actually sees on screen.

Shows the way with a live cursor

When users ask “how do I…?” by chat or voice, a live cursor walks them through the workflow step by step, across pages, until it’s done.

Acts and watches for the next step

Validated workflows become actions Barkan executes for the user — and usage signals become proactive suggestions: finish setup, adopt a feature, upgrade the plan.

Every account becomes a managed account

Faster time-to-value

Users reach their first win in minutes, guided through the exact steps inside your product.

Higher activation

Key workflows get finished instead of abandoned, because someone finally walks every user through them.

Expansion revenue surfaced

Barkan watches usage and recommends the next step at the right moment — including the upgrade.

Fewer how-to tickets

Questions get answered inside the product, before they ever reach your support queue.

Churn you can see coming

Struggling users get help in the moment instead of silently giving up on your product.

One-line install

Add the snippet to your existing product. No rebuild, no static tours to maintain.

A fraction of one AE’s salary

A human account executive covers a handful of accounts. Barkan covers every one of them.

  • Launch — $99 /month
  • Growth — $299 /month
  • Max — $999 /month

Design Partner Program: Completely free

FAQs

What does Barkan do?

Barkan embeds an AI account executive inside your SaaS. Users chat with it or call it, and it guides them through your product with a live cursor — no new tab, no ticket, no waiting for a human.

Who is Barkan for?

Workflow-heavy B2B SaaS teams that want to give every customer the attention only their biggest accounts get today.

What can users do with Barkan today?

Barkan operates in Show Mode: it answers questions, understands the current rendered interface, and points users through workflows without taking actions for them.

Do we need to rebuild our product?

No. Add the Barkan widget to your existing product with a small script snippet.

How is Barkan different from a chatbot?

A chatbot explains in a bubble. Barkan knows your product, shows users exactly where to go in the live interface, and is built to act and surface the next step — like an account executive, not a help widget.